A good shampoo is about reducing breakage, promoting scalp health and stimulating growth, maintaining colour, fighting pollution, creating body and volume and springy coils as opposed to frizzy ones.

It is important to use the right shampoo for your hair type because:

1. It helps protect and nourish your hair: Different shampoos are designed to address specific hair types and problems. Using the right shampoo can help to provide the necessary nutrients and protection to maintain healthy hair.

2. It can help enhance the appearance of your hair: By using the right shampoo, you can help to enhance the texture, shine, and overall appearance of your hair.

3. It can prevent damage: Using the wrong shampoo can lead to damage and breakage of your hair. For example, using a shampoo that is too harsh for your hair can strip it of its natural oils, leading to dryness and breakage.

4. It can help control oil production: Different shampoos are formulated to address varying levels of oiliness in the hair. If you have oily hair, using a shampoo designed to control oiliness can help to prevent greasiness and promote a healthy scalp.

Overall, using the right shampoo for your hair type is important for maintaining healthy, beautiful hair.